Board of directors
Ed Zabar
Director
Mr. Ed Zabar is a serial entrepreneur and fintech executive with over 25 years in technology, finance, and management. He founded and served as CEO of Verif-y Inc. (since 2017), a privacy-focused digital identity verification platform that enables secure credentialing and onboarding for financial services, governments, and enterprises.
Mr. Zabar Co-founded and exited two tech startups (Solve and Vglue). Worked as a consultant at PwC and Goldman Sachs, then Executive VP at ViewTrade Securities, while significantly growing their revenues. Mr. Zabar also held Managing Director roles at National Capital Companies, Oberon Securities (also COO/CTO), and Head of TMT at Fairmount Partners, specializing in M&A and funding for tech/media firms. Mr. Zabar also served as the CEO of Switch Concepts (UK digital ad firm), restoring profitability and preparing for sale.
Mr. Zabar holds an MBA from Columbia Business School and BS in Finance/IT from NYU Stern.
Levy Cohen
Chief Executive Officer & Director
Levy Cohen is a seasoned technologist with extensive experience leading technology-driven companies both in Silicon Valley and Israel. Levy is passionate about building strong product and service-oriented user experiences, and has a focus on research and development of innovative computer science and blockchain technologies. Prior to founding Wellfield Technologies, Levy was involved in the blockchain world as a founder of Seamless Logic Software, a venture developing innovative decentralized protocols. Levy also has extensive experience in the worlds of banking and payment technologies, including digital wallets and B2B payments.
Chanan Steinhart
Strategic Business
Development and
Director
Mr. Steinhart is a Board Member at Wellfield, having previously co-founded MoneyClip, which merged to form the company. A seasoned entrepreneur and thought leader, he has spent over two decades in the emerging technology industry with a sharp focus on consumer experience and digital products.
His career includes an early consulting engagement with Apple Inc. in 1996 to shape its initial eCommerce strategy. In 2002, Mr. Steinhart co-founded DigiLabs Inc., where he developed a commercial web-to-print software suite adopted by industry giants like HP, Xerox, Fuji, Canon, and Kodak—the latter ultimately acquiring the technology.
An established author and speaker on finance and tech, he has published two books, including A Brief History of Money (2015), and contributes a bi-weekly column to a financial newspaper, Globes.